Some e-liquid brands chase whatever flavour happens to be trending and disappear once the fashion moves on. Vampire Vape is the opposite kind of brand: a long-running British name that earned its place the slow way, by mixing juice people actually want to vape for years on end. If you have spent any time around UK vaping you have almost certainly heard of Heisenberg, the cool berry-and-aniseed blend that became one of the most recognisable flavours the country has produced. With disposables off the shelves and more people refilling their own kits, plenty of vapers are now searching for Vampire Vape e-liquid and wondering where to buy Vampire Vape, which format suits them, and whether the hype around Heisenberg holds up. This guide walks through all of it in plain English, with no health claims and no nonsense, so you can decide whether Vampire Vape belongs in your kit.
Who are Vampire Vape?
Vampire Vape is one of Britain's longest-established and best-loved e-liquid brands, a name that has been a fixture on the UK market for many years rather than a passing fad. While countless juice lines have come and gone with the trends, Vampire Vape built a loyal following the hard way: by mixing flavours that people kept coming back to, and by keeping quality consistent batch after batch. Ask a long-time vaper to name a homegrown British liquid brand off the top of their head, and Vampire Vape is one of the first that tends to come up. That kind of word-of-mouth reputation is not bought; it is earned over years of bottles that taste the way people expect them to.
The brand made its name in the early days of UK vaping, a period when the whole category was finding its feet and most flavours were either thin imitations of tobacco or sickly sweet experiments. Vampire Vape stood out by producing blends with genuine character, the kind of liquids that had a clear identity rather than tasting like a vague approximation of fruit. That instinct for a memorable flavour, more than any single product, is the thread that runs through the whole catalogue. Over time the range expanded from a handful of signature juices into a broad library spanning fruits, menthols, desserts and the aniseed-tinged blends the brand is famous for.
It is worth being clear about what Vampire Vape is and is not. It is an e-liquid brand making nicotine products for adult vapers. It is not a wellness product, a stop-smoking service, or anything that should be read as a health aid, and nothing about it should be taken that way. Nicotine is an addictive substance, and Vampire Vape liquids are intended only for adults of eighteen and over who already vape or use nicotine. With that framing in place, the appeal is honest and simple: Vampire Vape is the brand you reach for when you want a British juice with a real flavour identity and a track record to back it up. You can see how it sits within our wider line-up on the dedicated Vampire Vape brand page.
Heisenberg and the signature flavours
No conversation about Vampire Vape gets far without Heisenberg, and for good reason. It is not just the brand's most famous flavour; it is one of the most recognisable e-liquids the UK vaping scene has ever produced. If you have shared a vape with friends or browsed a shop counter, you have probably crossed paths with it, and a lot of people who try it end up keeping a bottle in rotation for the long haul. Understanding what makes Heisenberg tick is the easiest way to understand what Vampire Vape does well as a whole.
So what does it actually taste like? Heisenberg is best described as a cool, layered mixed-berry blend with an unmistakable edge of aniseed and a clean menthol chill running underneath. The first thing you notice is a wave of dark and red berries, ripe and slightly tart rather than candy-sweet, the sort of fruit that feels juicy without tipping into sickliness. Sitting just behind that fruit is a subtle aniseed note that gives the whole thing an unexpected depth, a faintly liquorice-like complexity that stops it from tasting like a simple fruit juice. Then comes the cooling: a crisp, frosty finish that lifts everything and leaves a refreshing, almost ice-water clarity on the exhale. The result is a flavour that is fruity, mysterious and intensely refreshing all at once, and the way those three things combine is exactly why it became a phenomenon. People rarely describe Heisenberg by listing its parts; they describe how it makes a vape feel, which is cool, moreish and impossible to confuse with anything else.
Heisenberg's success opened the door for the brand's other signature blends. Pinkman is the other name most people reach for: a bright, zingy fruit medley built around sweet and tart berries with a citrus lift, sharper and more candy-leaning than Heisenberg but with the same knack for being instantly drinkable. Where Heisenberg is cool and brooding, Pinkman is sunny and lively, and between them the two cover a huge slice of what most fruit vapers are after. The brand has also produced popular twists and spin-offs over the years, including iced and remixed takes on its hero flavours, which speaks to how strong the originals are: a blend has to be genuinely good before people start asking for variations on it. The takeaway is that Vampire Vape's signature flavours are not accidents. They are carefully judged blends that balance fruit, coolness and a little intrigue, and they set the tone for everything else the brand makes.
The Vampire Vape range: nic salts, 50/50 and shortfills
One of the most useful things to grasp before you buy is that Vampire Vape's flavours come in several different formats, and picking the right format matters just as much as picking the right flavour. The same blend can be bought as a nic salt, a freebase liquid or a shortfill, and each one suits a different kind of device and a different style of vaping. Get this right and the liquid will feel exactly as it should; get it wrong and even a great flavour can underwhelm.
Nic salts
The nic salt format is where a lot of people start, and it is the natural partner for compact pod kits. Vampire Vape nic salts come in small 10ml bottles at strengths of 10mg and 20mg, with 20mg being the legal maximum nicotine concentration in the UK. Nic salts are formulated to deliver a smooth throat hit even at higher strengths, which is the whole point of the format: you get a satisfying nicotine level without the harshness that strong freebase liquid can carry. That smoothness makes salts ideal for mouth-to-lung vaping, the tighter, cigarette-like draw that suits pod devices and anyone moving across from smoking. If you are using a small refillable pod kit, a Vampire Vape nic salt in your chosen flavour is usually the most straightforward choice, and a 10ml bottle typically costs somewhere in the region of £3 to £4.
50/50 freebase
The 50/50 freebase format refers to the ratio of the two main base ingredients in the liquid: an even split of PG and VG. That balance gives a firmer throat hit and a moderate amount of vapour, which makes 50/50 liquids a versatile middle ground. They work well in mouth-to-lung and lower-powered setups, the same sort of kits that suit nic salts, but with the more traditional freebase nicotine feel that some vapers prefer. Vampire Vape's 50/50 line lets you enjoy the brand's flavours with a slightly different character to the salts, and it is a good option if you like a more pronounced throat hit or you simply prefer freebase nicotine. These also come in regulated 10ml bottles at UK-legal strengths.
Shortfills
For higher-powered, airier vaping, the shortfill is the format to know. A shortfill is a larger bottle of nicotine-free (0mg) liquid with empty space deliberately left at the top, so you can add a separate nic shot to bring it up to the strength you want, usually a low 3mg or 6mg once mixed. Shortfills tend to be high-VG, meaning they produce more vapour and a smoother, airier draw, which makes them the match for direct-to-lung kits with lower-resistance coils. Because they come in bigger bottles, they are the more economical way to buy if you vape a lot, and a Vampire Vape shortfill typically costs somewhere around £8 to £15 depending on size before you add your nic shot. The trade-off is that you do a little mixing yourself and the format suits more powerful hardware, but for cloud-chasers and DTL vapers it is exactly what you want.
It is worth remembering the rules that shape these formats. In the UK, nicotine-containing e-liquid is capped at 20mg/ml, sold in bottles no larger than 10ml when they contain nicotine, and prefilled pods are limited to 2ml. That is why salts and 50/50 liquids come in those neat little 10ml bottles, while bigger shortfills arrive nicotine-free for you to top up yourself. There is also a tax change worth factoring in: from 1 October 2026, a new Vaping Products Duty of £2.20 per 10ml applies to e-liquid across every brand, which will nudge prices up regardless of which format you choose.
Vampire Vape flavours
Vampire Vape's catalogue is broad, and the easiest way to navigate it is to think in groups rather than trying to memorise every single bottle. Across the range you will find fruit blends, cooling menthol and ice flavours, sweeter dessert-style juices and the aniseed-tinged profiles the brand made its name on. Here is how the main families break down, described in our own words so you know roughly what to expect before you buy.
Fruit
The fruit family is the heart of the range and where most newcomers begin. These blends run from bright, zesty mixes built around red and citrus fruits to deeper, juicier berry medleys with a riper character. Pinkman lives here, a lively, sweet-and-tart fruit blend with a citrus lift that has become a favourite in its own right. Elsewhere in the fruit group you will find single-fruit profiles and mixed-fruit cocktails alike, some leaning crisp and sharp, others soft and ripe. As a rule, Vampire Vape's fruit flavours aim for a natural, juicy taste rather than artificial sweetness, which is part of why they have aged so well. If you like an all-day vape that tastes like real fruit rather than boiled sweets, this is the section to explore first.
Menthol and ice
The menthol and ice group is for vapers who want that clean, cooling chill on the exhale. These flavours range from straight, crisp menthol to fruit blends with a frosty edge layered over the top, the kind of liquids that feel refreshing and bracing rather than warm and rich. Heisenberg arguably bridges this group and the fruit one, since its cool finish is such a defining part of its character, and the brand has produced several iced takes on its hero flavours over the years. If you find non-cooled juices a little flat, or you simply prefer a vape that leaves a refreshing trace behind, the menthol and ice flavours are built for you. They tend to be especially popular in warmer weather and with anyone who likes a sharper, cleaner finish.
Dessert and sweet
For richer, more indulgent moods, the dessert and sweet flavours offer a different experience. These lean towards warmer, sweeter profiles, think creamy, smooth and comforting notes rather than the crisp brightness of the fruit and menthol lines. They make a good change of pace if you want something that feels like a treat at the end of the day rather than a refreshing all-day vape. Dessert-style liquids tend to be a touch heavier on the palate, and because they often carry sweeter, darker notes they can wear a coil a little faster, which is normal and worth knowing in advance. If you have a sweet tooth and you want a juice with a more rounded, satisfying body, this is the group to look at.
Aniseed
Finally there is the aniseed character that is so central to the brand's identity. This is not always a standalone flavour family so much as a signature note that threads through several blends, most famously Heisenberg, giving them a faintly liquorice-like depth and complexity. Aniseed is a divisive taste in everyday life, but in Vampire Vape's hands it is used with a light touch, sitting underneath the fruit and menthol rather than dominating them. The result is a more grown-up, layered flavour that stops a juice from tasting one-dimensional. If you have only ever vaped simple fruit or menthol liquids, the aniseed-tinged blends are well worth a try, because that extra dimension is a big part of what made the brand stand out in the first place.
Nic salt vs shortfill: which to choose
The single most common question new Vampire Vape buyers face is whether to go for a nic salt or a shortfill, and the honest answer is that it depends entirely on your device and the kind of vape you want. Getting this decision right is more important than agonising over the exact flavour, because the format determines how the liquid actually feels. Here is how to think it through.
When a nic salt makes sense
If you use a compact pod kit or any small, lower-powered device with a tight, restrictive draw, a nic salt is almost always the right call. Salts are designed for exactly this kind of mouth-to-lung vaping. They deliver a smooth throat hit even at the higher strengths that pod users tend to want, so you get a satisfying nicotine level without the harshness strong freebase liquid can cause. They come in convenient 10ml bottles at 10mg and 20mg, ready to use with no mixing, which makes them the simplest possible option. For anyone who has recently moved over from smoking, or who wants a discreet, cigarette-like draw and a strong nicotine hit, the nic salt is the natural starting point. You pour, you vape, you are done.
When a shortfill makes sense
If you use a bigger, higher-powered kit with an airier, direct-to-lung draw, a shortfill is the better fit. Shortfills are typically high-VG, so they produce more vapour and a smoother, fuller draw that suits low-resistance coils and sub-ohm tanks. They come in larger bottles, which makes them more economical if you get through a fair bit of liquid, and they arrive nicotine-free so you add a nic shot to reach a low strength, commonly 3mg or 6mg once mixed. That lower strength is normal for DTL vaping, because the larger volume of vapour delivers plenty of nicotine even at a gentler concentration. The trade-off is a small amount of mixing and the need for more capable hardware, but for cloud-focused vapers the shortfill is exactly what the format was designed for.
The simple rule of thumb
If you boil it down: small tight device, high strength, no mixing equals nic salt; big airy device, low strength, bigger bottle equals shortfill. The 50/50 freebase liquids sit in between and suit the same lower-powered kits as salts if you prefer a firmer throat hit or traditional freebase nicotine. Most people who are unsure are using a pod kit, in which case the nic salt is the safe and sensible choice. As your setup or preferences evolve you can always move to a shortfill later, and Vampire Vape offers many of its flavours in more than one format precisely so you are not locked in. If you want a fuller steer on matching strength to device, our nicotine strength guide covers it in more depth, and the wider best e-liquid brands of 2026 roundup puts Vampire Vape in context against its rivals.
What we love about Vampire Vape (and what to watch)
No brand is perfect, and the most useful guide is an honest one. Vampire Vape has plenty going for it, but there are a couple of things worth knowing before you buy so your expectations are set correctly. Here is the balanced view.
What we love most is the flavour identity. Vampire Vape blends have character; they taste like something specific rather than a vague gesture at fruit or menthol, and that is rarer than it sounds. Heisenberg alone is a masterclass in building a memorable profile, and the wider range carries that same care. The British heritage and longevity are a genuine plus too: this is a brand that has been refining its recipes for years, so the quality is consistent and the bottles taste the way you expect them to, batch after batch. We also like the format flexibility. Because many flavours come as nic salts, 50/50 and shortfills, you can stick with a profile you love and move between devices without abandoning it, which is exactly the kind of choice that keeps people loyal. The value is fair as well, with 10ml salts sitting around the usual £3 to £4 and shortfills offering a more economical route for heavier vapers.
As for what to watch, a couple of honest caveats apply. First, the aniseed note that defines blends like Heisenberg is genuinely divisive; most people love it, but if you actively dislike liquorice flavours you may want to start with the pure fruit or menthol options instead. Second, like any sweeter or darker liquid, the richer dessert-style juices can wear a coil down a little faster than a clean menthol would, so factor in slightly more frequent coil changes if those are your go-to. None of this is a flaw so much as the natural behaviour of flavourful juice, but it is the kind of thing worth knowing up front. Finally, remember that the incoming Vaping Products Duty from October 2026 will lift liquid prices across every brand, so today's figures describe the current picture rather than a fixed promise. With those small caveats noted, Vampire Vape remains one of the most dependable British liquid brands you can buy.
Vampire Vape vs the alternatives
Vampire Vape is not the only respected British e-liquid brand, and it is fair to ask how it stacks up against the obvious rivals. Two of the names you are most likely to compare it with are Riot and Dinner Lady, both of which have strong followings of their own. You will not go badly wrong with any of the three, but they have distinct personalities, and knowing the differences helps you pick the one that fits your taste.
Riot, often sold as Riot Squad, made its name with bold, modern fruit blends and a slick, contemporary image. Where Vampire Vape leans on heritage and that signature cool aniseed depth, Riot tends to go for punchy, juicy, sometimes sour fruit flavours aimed squarely at vapers who want something vibrant and current. Riot is also well known for its salt range and for offering plenty of flavours in both salt and shortfill formats. If your taste runs to loud, fruit-forward juice with a modern edge, Riot is a strong shout. If you prefer a juice with a little more mystery and a refreshing cooling finish, Vampire Vape's signature blends have the edge.
Dinner Lady built its reputation on a different idea entirely: nostalgic dessert and sweet-shop flavours, most famously its lemon tart, which became a benchmark for that style of liquid. Dinner Lady is the brand to beat if you specifically want rich, baked, dessert-style vapes that taste like a pudding or a sweet from childhood. Vampire Vape does have dessert and sweet options, but its centre of gravity is firmly in the cool fruit and aniseed territory rather than the dessert aisle. So the choice is fairly clean: pick Dinner Lady if you are chasing authentic dessert flavours, and pick Vampire Vape if you want characterful fruit and menthol blends with that famous Heisenberg coolness. All three are British, all three are widely trusted, and many vapers happily keep a bottle from more than one in rotation. You can see how they all line up in our best e-liquid brands of 2026 comparison.
Best device to vape it in
A great e-liquid is only as good as the kit you put it in, so matching Vampire Vape to the right device makes a real difference. The good news is that the brand's formats map neatly onto the main types of refillable hardware, so once you know which liquid you are buying, the device choice follows naturally.
If you are vaping Vampire Vape nic salts or 50/50 liquids, you want a compact refillable pod kit with a tight, mouth-to-lung draw. These small, pocketable devices pair a rechargeable battery with a refillable pod and a higher-resistance coil, which gives the cigarette-like pull that suits higher-strength salts. They are the most beginner-friendly option, with minimal buttons and easy refilling, and they keep your running costs low because you fill the pod yourself from a 10ml bottle. For anyone moving across from smoking or anyone who simply wants a discreet, no-fuss vape, this is the sweet spot, and our guide to the best refillable vape kits for beginners walks through the strongest options.
If you are vaping a Vampire Vape shortfill, you want a more capable direct-to-lung kit, typically a pod-mod or a sub-ohm tank setup with adjustable airflow and a lower-resistance coil. These run warmer and airier, producing the bigger clouds that high-VG shortfills are made for, and the open draw suits the lower nicotine strengths you mix shortfills to. Whichever route you take, look for a kit with replaceable coils and adjustable airflow, because those two features let you tune the experience to the liquid and keep your long-term costs down. The headline point is simple: salts and 50/50 want a small tight pod, shortfills want a bigger airy kit, and getting that pairing right is what makes a good juice taste its best.
Why buy Vampire Vape at PinkVape
When you are buying nicotine products, where you buy matters as much as what you buy. At PinkVape we stock Vampire Vape because it is a brand our customers genuinely trust, a proper British name with the track record to back it up. We keep the range focused on what is worth your money: the nic salts, the 50/50 liquids and the shortfills across the brand's best-loved flavours, including Heisenberg and Pinkman, in the UK-legal formats and strengths you can actually buy.
We are a strictly over-18s retailer and we take that seriously, because nicotine is an addictive substance intended only for adults who already vape or use nicotine. We aim to keep our product information honest and our pricing transparent, with no inflated claims and no pretending a vape is something it is not. If you want to browse beyond Vampire Vape, our wider catalogue of e-liquids spans every major brand, and you can start from our main store whenever you like. The aim is straightforward: a clear, no-nonsense place to buy Vampire Vape and the rest of your kit, from people who actually know the products.
Frequently asked questions
What is Vampire Vape Heisenberg?
Heisenberg is Vampire Vape's most famous flavour and one of the best-known e-liquids in the UK. It is a cool, layered mixed-berry blend with a distinctive edge of aniseed and a crisp menthol chill running underneath. The fruit is ripe and slightly tart rather than candy-sweet, the aniseed adds an unexpected liquorice-like depth, and the cooling finish leaves a refreshing clarity on the exhale. That combination of fruity, mysterious and intensely refreshing is what made it a phenomenon, and it remains the flavour most people associate with the brand.
What strengths and formats does Vampire Vape come in?
Vampire Vape liquids come as nic salts in 10ml bottles at 10mg and 20mg, as 50/50 freebase liquids in regulated 10ml bottles, and as larger shortfills that are nicotine-free (0mg) until you add a separate nic shot. In the UK, nicotine-containing liquid is capped at 20mg/ml and sold in 10ml bottles, while shortfills are bigger and you top them up yourself, usually to a low 3mg or 6mg once mixed. The format you pick should match your device and how you like to vape.
Should I buy nic salts or a shortfill?
It depends on your kit. If you use a compact pod with a tight mouth-to-lung draw, choose a nic salt; salts give a smooth throat hit at higher strengths and need no mixing. If you use a bigger, airier direct-to-lung kit, choose a shortfill; these are high-VG for more vapour and come in larger, more economical bottles that you top up with a nic shot to a low strength. The simple rule is small tight device equals salt, big airy device equals shortfill.
How much does Vampire Vape e-liquid cost?
Prices vary by retailer, but as a rough guide a 10ml nic salt typically costs around £3 to £4, and a shortfill usually sits somewhere around £8 to £15 depending on size before you add a nic shot. From 1 October 2026 a new Vaping Products Duty of £2.20 per 10ml will apply to e-liquid across all brands, which will push prices up, so treat these figures as approximate and current rather than fixed.
Is Vampire Vape a British brand?
Yes. Vampire Vape is a long-running British e-liquid brand that has been a recognisable name on the UK market for many years. Much of its appeal comes from that heritage: it has spent a long time refining its recipes, which is why the quality stays consistent and the flavours taste the way regular customers expect them to, batch after batch. Its homegrown reputation is a big part of why so many UK vapers keep coming back to it.
What does Pinkman taste like?
Pinkman is one of Vampire Vape's other signature flavours, a bright, zingy fruit medley built around sweet and tart berries with a citrus lift. Where Heisenberg is cool and brooding, Pinkman is sunny and lively, sharper and more candy-leaning but with the same knack for being instantly drinkable. If you want a fruit-forward all-day vape with plenty of zest, it is a popular choice and a good place to start alongside Heisenberg.
What device should I vape Vampire Vape in?
Match the device to the liquid. Nic salts and 50/50 liquids suit a compact refillable pod kit with a tight mouth-to-lung draw and a higher-resistance coil. Shortfills suit a more powerful direct-to-lung kit, a pod-mod or sub-ohm setup with adjustable airflow and a lower-resistance coil. In both cases, look for replaceable coils and adjustable airflow so you can tune the experience and keep running costs down. Our best refillable vape kits for beginners guide covers the strongest options.
How does Vampire Vape compare to Riot and Dinner Lady?
All three are respected British brands. Riot leans towards bold, modern, fruit-forward and sometimes sour blends with a contemporary image. Dinner Lady is the go-to for nostalgic dessert and sweet-shop flavours, most famously its lemon tart. Vampire Vape sits in characterful cool fruit and aniseed territory, defined by Heisenberg's signature chill. Pick Riot for loud modern fruit, Dinner Lady for authentic desserts, and Vampire Vape for memorable fruit and menthol blends with that famous cooling depth. Our best e-liquid brands of 2026 roundup compares them in full.
Where can I buy Vampire Vape?
You can buy Vampire Vape e-liquid, including Heisenberg, Pinkman and the wider range in nic salt, 50/50 and shortfill formats, from us at PinkVape. Browse the dedicated Vampire Vape brand page for the current line-up, or head to our wider selection of e-liquids and our main store to shop the rest of the catalogue. We sell to over-18s only.
PinkVape sells to over-18s only. Nicotine is an addictive substance. This article is general information, not health or medical advice. Prices are approximate and vary by retailer.